B2B | Furniture

Industry

Nikshoo

Client

Website Development

Service

Scope

 

Complete revamp of their existing website

Challenge

 

Nikshoo’s previous website was extremely basic—lacking design, visuals, and an engaging user experience. As a company selling B2B furniture solutions online to a Pan-India audience, they needed a platform that reflected modern design principles and effectively showcased their products. The founder wanted a site that was not just visually appealing, but also aligned with their strategic business goals.

Our Approach & Strategy

 

Discovery Sessions

  1. Conducted multiple meetings with the founder to deeply understand the vision, target audience, and primary goals.
  2. Pinpointed key challenges: outdated visuals, poor user experience, and lack of brand alignment.

Research & Planning

  1. Analyzed competitor websites and industry best practices to identify a modern, minimalistic look & feel.
  2. Mapped out user journeys and site architecture to ensure intuitive navigation.

Design & Prototyping

  1. Chose Figma for UI/UX design; created custom page layouts for 7–8 pages.
  2. Emphasized a modern, minimalistic theme with strategic use of white space and brand-appropriate color accents.
  3. Integrated creative elements—such as furniture-focused imagery and a custom illustration in the footer—to reflect Nikshoo’s unique identity.

Solution Implementation

  • Tech Stack: Built on MERN (MongoDB, Express.js, React, Node.js) for a robust, scalable, and custom solution.
  • Custom Multi-Page Website: More than 7–8 unique pages designed and developed to provide a cohesive brand experience.
  • SEO-Friendly Architecture: Ensured on-page SEO best practices were implemented to improve discoverability.
  • Modern UI/UX: Used minimalistic design, high-quality visuals, and intuitive navigation to engage visitors.
  • Tailored Illustrations: Created a signature custom illustration for the footer to add a distinctive, branded touch.

Results & Impact

  • Elevated Brand Image: The new website now looks like a professional, modern B2B furniture store, resonating better with Nikshoo’s audience.
  • Positive Client Feedback: The founder was thrilled with the transformation, citing the quality of design and functionality.
  • Stronger Online Presence: With SEO-friendly structure and user-focused layout, the site is set up for better discoverability and lead generation.
  • Timely Delivery: Completed in about 2–3 months, aligning with project milestones and client expectations.

" Stellar8 Labs truly understood our vision and turned it into a beautifully functional website. They went above and beyond in researching our needs and delivered a modern platform that matches our brand perfectly. "

CEONeha Halen